Atlanta is a Top Spot for Brands to Reach a Diverse, Vibrant Audience
We are so thrilled for the Metropolitan Atlanta Rapid Transit Authority (MARTA) to join the Intersection media network and create new opportunities for brands to tap into Atlanta’s thriving culture and growing audience. Our suite of static and digital media products will span across hundreds of buses, paratransit vehicles, bus and rail stations, and a number of EV charging stations in one of the country’s fastest growing cities.
Home to some of the country’s top sports teams, world-renowned dining, and a job market that’s attracting young professionals and Fortune 500 companies alike, Atlanta has quickly become a bustling market ideal for advertisers to reach a large, diverse audience.
MARTA is the ninth largest transit authority in United States, moving over 500,000 people each week across the Atlanta Metro area. With more than 550 buses providing service on 101 routes and 340 rail cars carrying passengers to 38 stations systemwide, over 95% of people in Clayton, Fulton, and DeKalb counties can be reached each week by Intersection’s media.
That audience includes 6.1 million local residents and 50 million annual visitors who flock to Atlanta to enjoy all the city has to offer:
Arts & Culture
From museums that reflect on Atlanta’s rich history to its world renowned aquarium to its vibrant public art spaces, there is no shortage of authentic art and culture in Atlanta.
Sports & Entertainment
Atlanta is home to 5 professional sports franchises and numerous music, theater and cultural venues, providing exciting and unique entertainment opportunities all year round.
Diversity
Atlanta is committed to upholding the progressive values it was founded on by supporting and shining a light on diverse populations.
Big Business
Twenty-nine of the Fortune 1000 (and 16 of the Fortune 500) call Atlanta home, attracting a wave of young professionals and business travelers to this fast-growing city.
With Atlanta ranked as the 8th fastest-growing large city in the U.S., MARTA’s buses, paratransit vehicles, and bus and rail stations offer national and local brands a storytelling platform connected with city life that delivers endless creative possibilities and massive reach.
To learn more about advertising opportunities in the Atlanta metro area, contact us!
